Hip Hop 50

Google Pixel

In celebration of Hip Hop 50 and Hip Hop: Conscious, Unconscious, the show's photography exhibition, Google Pixel partnered with Fotografiska to create a brand moment that welcomed guests to pose in front of the activation. Guests were also introduced to the Magic Eraser tool on Pixel phones to remove the “No Graffiti” artwork.

TYPE

Activation

Austin City Limits

Google Pixel

To kick off ACL, Google Pixel wanted to create a high-impact launch moment centered around the Pixel-shaped LED screen. With a dynamic video backdrop, the larger-than-life phone will act as a moving stage—shifting from billboards to rooftops—and will spotlight artists ranging from global names like Labrinth and ACL headliners to rising local talent, aligning with the festival’s energy and audience.

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Activation